{"title":"New in","description":"\u003cp\u003eDiscover the latest additions to our fragrance collection, featuring exciting new launches and the newest scents from some of the world’s most renowned fragrance houses. From fresh and uplifting compositions to rich, indulgent and distinctive creations, explore the fragrances everyone is talking about. Find your next signature scent and be among the first to discover what’s new in fragrance.\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"akro-smile-eau-de-parfum-spray","title":"Akro SMILE Eau De Parfum Spray","description":"\u003cp\u003eSmile by Akro is a vibrant aromatic fruity fragrance for women and men, launched in 2024 and created by renowned perfumer Olivier Cresp. The scent opens with bright bergamot before revealing a playful heart of raspberry and clary sage, creating a fresh and uplifting character. A soft musk base adds warmth and depth, leaving a clean, modern, and long-lasting unisex fragrance.\u003cbr\u003e\u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57110098739544,"sku":"67858","price":128.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/67857.jpg?v=1776949984"},{"product_id":"akro-breathe-eau-de-parfum-spray","title":"Akro BREATHE Eau De Parfum Spray","description":"Breathe is our fragrance inspired by the addiction to nature. It’s breathtaking landscapes as far as the eye can see, a world of silence, where nature is the only language. It’s the feeling of being part of something greater, and being transported elsewhere. It’s the beauty of greenliving. Breathe is the perfect encapsulation of nature’s power; escape, serenity, splendor and simplicity. Breathe is a fragrance that feels like a breath of fresh air,a return to the natural world.","brand":"Akro","offers":[{"title":"100ml","offer_id":57472045318488,"sku":"70699","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/70699.jpg?v=1786790568"},{"product_id":"akro-infuse-eau-de-parfum-spray","title":"Akro INFUSE Eau De Parfum Spray","description":"\u003cp\u003eAkro Infuse is the fragrance inspired by Tea. A worthy tribute to the flavours and aromas of the famous Oolong tea, both relaxing and invigorating, sensual and stimulating. INFUSE is a fresh, deep and herbal fragrance, appealing to both women and men and perfect for tea connoisseurs. Savour the notes of Bergamot, Guaiac wood, Freesia, Osmanthus, Ambrox and Vetiver. 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In tribute to the UAE, we’ve created East, a deep, woody fragrance that conjures up the unforgettable scents of the region. ","brand":"Akro","offers":[{"title":"100ml","offer_id":57472045678936,"sku":"70724","price":220.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/70724.jpg?v=1786798594"},{"product_id":"akro-glow-eau-de-parfum-spray","title":"Akro GLOW Eau De Parfum Spray","description":"\u003cp\u003eAkro Glow is a scent inspired by a party. One of the reasons we go to parties is the chance to be noticed, admired, or possibly seduced. At their best, parties allow us to become movie stars for the night, bringing people into our orbit and watching them gaze adoringly at us. To attract people, you need to dress beautifully and style your hair perfectly, but the truth is, nothing pulls others towards you like the power of scent. Glow is a fragrance formed by our love for parties and nights out. It’s a warm, sensual extrait de perfume that will make you the star of any room. A quick spray on your skin and you’ll be brimming with confidence, ready to own the night, ready to Glow. \u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57472067371352,"sku":"70730","price":190.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/3760323771519.jpg?v=1786720566"},{"product_id":"akro-awake-eau-de-parfum-spray","title":"Akro AWAKE Eau De Parfum Spray","description":"\u003cp\u003eEveryone knows where they first developed really fell in love with coffee. For us, it was the feted Bluebells Cafe on Portobello Road - the place we came to get our morning fix, the antidote to the night before. 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For Proust, it was a small cake called a petite madeleine that did it. For Akro’s Olivier and Anaïs Cresp, it's the lemon cupcakes at Carnaby Street’s Crumbs \u0026amp; Dollies. Whenever they’re in London, they make a pilgrimage to the renowned bakery, looking for that transportative experience - one that reminds them of long lost days, trips to the United States and those cosy afternoons hiding from the chaos of Central\u003cbr\u003eLondon.\u003c\/span\u003e\u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57472052134232,"sku":"63030","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/3760323770437.jpg?v=1786799773"},{"product_id":"akro-dark-eau-de-parfum-spray","title":"Akro DARK Eau De Parfum Spray","description":"\u003cp\u003eDark Chocolate, like foreign films and black coffee, is something you only get really into as you get older. A petite décadence that you’ll only understand when your tastes mature, when you’ve fully explored your sensuality. Our baptism into the darkness came about when we discovered Said London - the legendary Soho chocolatiers. Just walking in there off the cold, dark streets of W1 feels like a sensory reawakening, as you let their aromas into your airwaves, and the flavours onto your tongue. Said soon became a weekly, guilty pilgrimage spot for us, a place to train our senses. When it came to creating bottling our addictions, it was one of our first places we thought about. 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Within seconds All Saints Road becomes engulfed in the smell of the green - and through some strange urban chemistry it merges with the beats, the beer, the charcoal, the mood. Together they create the real scent of London - the one we dream of whenever we’re away for too long. \u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57472052658520,"sku":"62102","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/3700227206274.jpg?v=1788352121"},{"product_id":"akro-night-eau-de-parfum-spray","title":"Akro NIGHT Eau De Parfum Spray","description":"\u003cp\u003eA drink in the flat. A taxi. A warehouse party, somewhere in the depths of Hackney Wick, the Olympic Stadium guiding your way. You pay, you drink, you dance. Your eyes meet another pair across the dancefloor, in a nanosecond between strobe flashes. You follow them to the bar, you say something stupid. You buy them a drink. You move to the smoking area, and then back to the dancefloor. You talk. You dance. You touch. You kiss. You book another taxi. You spend the night in bed, and the day in the pub. You make plans to see each other again, but never do. Night is the smell of those long-lost, one-night dalliances that stay with you long after they probably should.\u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57472053444952,"sku":"62108","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/62108.jpg?v=1788351930"},{"product_id":"akro-smoke-eau-de-parfum-spray","title":"Akro SMOKE Eau De Parfum Spray","description":"\u003cp\u003eSmoke: it's a scent that splits us down the middle, the ultimate acquired taste. It might not be for everyone - but for those who are pulled in by it’s taboo aroma, it’s the abiding scent of the best times of our lives; first kisses, last dances, 5am enlightenments, after parties and mornings after. It’s the scent you’re not supposed to like, but the one you can’t forget. \u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57472053608792,"sku":"62110","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/3760323771137AkroSmokeEDP100mlPDP1.jpg?v=1787730983"},{"product_id":"akro-rise-eau-de-parfum-spray","title":"Akro RISE Eau De Parfum Spray","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 10.0pt; line-height: 107%; font-family: 'Futura Lt BT'; color: black; mso-ligatures: none; mso-fareast-language: EN-GB;\"\u003eAkro RISE is a new summer-inspired fragrance, one informed by those unforgettable summer nights drinking Pina Coladas on faraway beaches, or exploring the city in search of new experiences and sensations. With notes of fresh coconut water, juicy pineapple and added depth from creamy sandalwood - RISE is a fragrance designed to transport you back to those magical summer moments, perfect for whenever you’re in need of a winter pick-me-up.\u003c\/span\u003e\u003c\/p\u003e","brand":"Akro","offers":[{"title":"100ml","offer_id":57472053870936,"sku":"64940","price":160.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/3760323771120AkroRiseEDP100mlPDP1.jpg?v=1787731744"},{"product_id":"trudon-45-degrees-eau-de-parfum-spray","title":"45 DEGREES","description":"\u003cp\u003eYann Vasnier's 45° flirts with a rising temperature: this original fragrance suggests passion and desire. Built around a trio of vanilla, it achieves sensuality, unleashes the passions, and reveals the carnal facets. Addictive, it offers an audacious reinterpretation of vanilla, unfolding in subtle and playful ways, bringing an unexpected twist to the voluptuousness of a light, already delicious, vanilla.\u003c\/p\u003e","brand":"Trudon","offers":[{"title":"15ml","offer_id":57524190052696,"sku":"74774","price":50.0,"currency_code":"GBP","in_stock":false},{"title":"100ml","offer_id":57486911799640,"sku":"74775","price":250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/74775-1.jpg?v=1782308279"},{"product_id":"trudon-mystique-eau-de-parfum-spray","title":"MYSTIQUE","description":"\u003cp\u003eDrawing on its expertise in haute perfumery, Trudon unveils Nuit Rouge, a signature collection that embodies the quintessence of the Maison’s savoir-faire. 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Seduction, danger, intrigue: each note whispers a secret.\u003c\/p\u003e\n\u003cp\u003eA powerful composition, Midnight Omen opens with bright mandarin, unfolds into a heart of iris and violet, and settles on a base of suede-like leather and rare Nepalese sandalwood.\u003c\/p\u003e","brand":"Trudon","offers":[{"title":"15ml","offer_id":57486911897944,"sku":"74778","price":50.0,"currency_code":"GBP","in_stock":false},{"title":"100ml","offer_id":57486912258392,"sku":"74780","price":250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/74780-1.jpg?v=1782308812"},{"product_id":"trudon-mortel-noir-eau-de-parfum-refill","title":"MORTEL NOIR","description":"\u003cp\u003eCombining a virile force with natural harmonies, Mortel Noir suggests skins heating up against one another: the strength of black pepper from Madagascar blended with incense from Somalia, myrrh and benzoin reveal the erotic spell of pure Cistus.\u003c\/p\u003e\n\u003cp\u003eIn a dark attire, Mortel Noir impresses with its black bottle: on the label, the sole name of the perfume shines in gold letters.\u003c\/p\u003e","brand":"Trudon","offers":[{"title":"100ml","offer_id":57486911996248,"sku":"74777","price":250.0,"currency_code":"GBP","in_stock":true},{"title":"15ml","offer_id":57523790479704,"sku":null,"price":50.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0916\/7722\/9400\/files\/3397690007844-1.jpg?v=1782309333"},{"product_id":"trudon-mystique-eau-de-parfum-gift-set","title":"Mystique Midnight Omen 45° Set","description":"\u003cp\u003eDrawing on its expertise in haute perfumery, Trudon unveils Nuit Rouge, a signature collection that embodies the quintessence of the Maison’s savoir-faire. 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